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Kobo Writing Life Podcast

The Kobo Writing Life Podcast brings you insights and inspiration for growing your self-publishing business. We feature interviews with bestselling authors and industry experts, who share practical advice you can use to improve your writing and sell more books. Hosted by the Kobo Writing Life team, you'll also get the latest news and updates about Kobo and the KWL platform. Self-publish today at www.kobo.com/writinglife

Sep 8, 2015

While every author has heard the age old advice that it's important to have a professional looking and beautiful cover that appeals to the target audience, not as much attention has been paid to the blurb, description or "sales copy" that helps inspire the potential reader to click that all important BUY button.

This...