Kobo Writing Life Podcast
KWL EP 022 - Rainbow Rowell & Faith Erin Hicks

Rainbow Rowell and Faith Erin Hicks met in person for the first time at Kobo’s home office in Toronto in May 2014 and were interviewed by Kobo Writing Life Director Mark Lefebvre about their individual works as well as the forthcoming collaborative graphic novel they are creating together and which will be coming from First Second books in 2016.

The interview includes the following:

  • ·         How these two “Twitter bro’s” just met a few minutes before the interview (at Kobo’s home office in Toronto in May 2014)
  • ·         How Landline was a return to writing adult novels for Rainbow
  • ·         The manner by which some of the travel, airport scenes and long distance phone calls to a family while traveling were somewhat predictive in Rainbow’s journey as a touring author (and what she called “having a ‘Landline’ moment.”
  • ·         The speculative fiction element of Landline and Rainbow’s love of reading science-fiction and the “geeky time travel” elements of the novel which features a “magic phone.”
  • ·         How Rainbow wrote the novel Fangirl during NaNoWriMo and how both that novel and Landline were the fastest books that Rainbow wrote
  • ·         Faith Erin Hicks sharing the fact that she is a giant library nerd
  • ·         The ARC of Fangirl that Faith rec’d from a colleague who knew that she would like it (and that it was the first book of Rainbow’s that Faith had read)
  • ·         The cross-over in writing between the two women and Faith Erin Hicks’ The Adventures of Superhero Girl comic
  • ·         Faith’s use of Canada in this 2014 Will Eisner Award winning comic – (professing to a lack of supervillains in Canada)
  • ·         The “geekiness” factor in The Adventures of Superhero Girl and the fact that Faith wrote it with a reader like her in mind (to fill a gap that she saw in the industry)
  • ·         The cameo appearance of Faith’s local neighbourhood comic book store (Strange Adventures)
  • ·         Faith’s Mom recognizing Faith as Superhero Girl and her real life “golden brother”
  • ·         Faith’s hilarious copyright notice for her work posted online and her belief that she wouldn’t have a career if it wasn’t for making her work available online for free
  • ·         The way that Rainbow and Faith first connected via Twitter
  • ·         The Twitter connection to First Second Books and how Rainbow and Faith’s collaborative book project came together (in a very “When Harry Met Sally” way)
  • ·         How collaboration between two creators can be like a weird marriage
  • ·         The “Sherlock” tangent that Rainbow and Faith can often follow
  • ·         The importance of giving yourself permission to do something new and, importantly, the permission to try something and fail
  • ·         The fact that there will definitely be kissing in their collaborative book (because Rainbow likes to write “kissing” and Faith wants to draw “kissing”)
  • ·         The great fan art that exists for Rainbow’s previous novels from artists such as Simini Blocker 
  • ·         The mutual admiration the two have for The X-Men (particularly the “blue” characters for Rainbow)
  • ·         Faith’s adoration of the character of Marrow from The X-Men (the least popular character of all time, according to polls)
  • ·         The addictive nature and magic that happens when collaborations work really well
  • ·         How someone at Groundwood Books tweeted (well before this project was conceived) that Rainbow and Faith we work well together
  • ·         How KWL will continue to follow the progress of their collaboration (due to come out in 2016)

Mark then talks about what can happen when writers are open, social and collaborative in nature, reflecting on how Rainbow and Faith were mutual fans of one another, had connected in an online community. Mark shares his own experiences from a recent conference in which he connected with other writers, editors, publishers, librarians and booksellers, and explains the beautiful serendipity that can happen when writers take advantage of the connections and opportunities that can arise from engaging with the community.


Rainbow's Website

Rainbow on Twitter

Rainbow on Tumbler

Rainbow's Books at Kobo


Faith's Website

Faith on Twitter

Faith on Tumblr

Faith's Books at Kobo

Direct download: KWL_022_RainbowRowell_FaithErinHicks.mp3
Category:general -- posted at: 2:39pm PST

KWL EP 021 - Diane Capri

In the latest episode of the Kobo Writing Life Podcast, we welcome NYT and USA Today bestselling author Diane Capri. KWL Content Manager Christina Potter and US Manager Christine Munroe speak with Diane - who offered jokingly to change her name to Christine for the purposes of this episode - about her daily writing life, the benefits of collaboration and mentorship, strategies for selling well on Kobo, and more. Tune in to hear about:

  • The value of being part of writing organizations. Diane has been a member of Mystery Writers of AmericaSisters in CrimeRomance Writers of America, and others, for many years. Diane talks about how she joined many groups when she began writing and how these groups of allowed her to receive feedback on writing and  upcoming projects. They are also a great place to connect with new writers and share information.
  • How to find a writing schedule that works for you. Diane's advice? Try everything- it is the best way to refine your process.
  • The importance of working closely with retailers and taking advantage of different programs that they offer. She specifically discusses Kobo's First Free in Series page as a strategy to find new readers. She also highlights that making her titles available through all retailers has been key to her success, and that exclusive programs have not worked for her. By their nature they exclude potential readers who find eBooks through other platforms.
  • Diane talks about collaboration and her author collective, The Twelve. This group worked together and released the incredibly successful DEADLY DOZEN boxed set. She discusses the process of putting the boxed set together, highlighting  pricing strategy and PR efforts to ensure the book was accessible to as many readers as possible. The ultimate goal of the group: do things that haven't been done before. Read Joanna Penn's blog post about DEADLY DOZEN's success here!
  • There has never been a better time to be a reader and writer. One of things Diane enjoys the most is that readers who may not have been able to find her books in print can easily purchase them around the world as an eBook.
  • Diane's relationship with her fans. Connecting with them is one of the most exciting and rewarding parts of being an author.
  • A sneak peek of what Diane is working on next.
Direct download: 21_Kobo_Writing_Life_Podcast_-_Episode_021.mp3
Category:general -- posted at: 1:08pm PST

KWL EP 020 - Pamela Fagan Hutchins

In our latest podcast, KWL US Manager Christine Munroe interviews bestselling author and self-publishing expert Pamela Fagan Hutchins. Pamela has written the book on self-publishing, WHAT KIND OF LOSER INDIE PUBLISHES, AND HOW CAN I BE ONE, TOO? In the summer of 2013, she embarked on a 60-cities-in-60-days book tour, which she organized herself (with the help of her supportive family), so she has plenty of insights and advice for working successfully with bookstores.

Listen in to Episode 020 as Pamela shares her thoughts on:

  • Her mission to serve as an exemplary self-published author, in particular when working with bookstores, so they will open the door to fellow writers.
  • Stories from the road during her 60-cities-in-60-days book tour, including the day when a book club showed up to her Boston reading… despite tornado warnings!
  • Keeping it in the family - her husband, the five children between them, and her mom all joined her on the road to help support her work.
  • Looking at self-promotion with a long-term perspective. "I'm hoping for a 10-year return," she says. Pamela recommends focusing on how to build your email list of people who welcome hearing what is next. Also, don't abuse that list - send a maximum of 2-3 updates per year.
  • Promotion is 1/3 of the game in terms of your success. The other elements? Writing, of course, and giving back to the author community.
  • Pamela's free strategy: giving away books is an amazing way to get those crucial reviews. Pricing the first book in your series for free is a great way to get started. Read her blog post on this topic here.
  • What she wishes she would have known when she started, including thoughts on exclusive programs, and why moving books in and out of various platforms hurt her more than the benefits of exclusive helped her.
  • Pseudonyms. Pamela believes, “I don’t want to make it hard for someone who discovers me, to discover other things about my writing that they might like.” However, that might not apply for writers who work in vastly different and contradictory genres, like erotica vs children’s picture books.
  • Hints about what's to come in Pamela's forthcoming novels.
Direct download: 20_Kobo_Writing_Life_Podcast_-_Episode_020.mp3
Category:general -- posted at: 12:20pm PST

KWL EP 019 - Hugh Howey

At a recent visit to Kobo's home office in Toronto, Hugh Howey was interviewed by KWL Director Mark Lefebvre in front of an audience of about 150 people (60 of which were local Kobo Writing Life authors) for a Kobo in Conversation video.  Here are some highlights from the discussion.


  •           Introduction of Hugh Howey and Mark Lefebvre by Tracy Nesdoly, Senior Director of Communications at Kobo
  •           Hugh talks about how interesting it is that history re-writes itself to fit the model of what people think happened – his first book was actually signed to a small press before he made the decision to try the self-publishing route
  •           Hugh also reflects on how, in 2009, he was only concentrating on print books and traditional contracts for the first book, but then noticed his eBook sales were overtaking his print book sales
  •           How Hugh was pressured by friends and family to get his book out to publishers so they could see it in bookstores
  •           How Hugh’s Mom had been a great critic, early reader and editor for his work (and Hugh’s joke about how his wife and his mother have spent years telling him about all the mistakes that he makes, which ensures they are perfectly suited for this type of role in his writing)
  •           The twenty years it took Hugh to complete the first novel (and how it wasn’t the same novel)
  •           Hugh’s first manuscript, started at age 12, which was, essentially an homage to Hitchhiker’s Guide to the Galaxy
  •           How Molly Fyde and the Parsona Rescue, the first novel he completed, was written in a week
  •           How Hugh acquired “sequelitis” after finishing that first novel, and how, when you keep writing sequels you’re left always promoting your first book
  •           How Hugh met his wife when he was living the boating life (and how she pulled him ashore and inland)
  •           The constant daydreaming and stories kept in his head while he worked at various other jobs
  •           How he used to get in trouble in grammar school for that “writing daydreaming”
  •           Where the darkness that surrounds the novel WOOL comes from (particularly from a writer whose persona is friendly, outgoing and positive)
  •           How Hugh felt sick to his stomach when he was out at a fancy restaurant to celebrate signing the contract for his first book because it was something he had worked so hard on and he was now signing it away (despite the fact it was a positive experience because someone was paying him for something he had written – ie, it was “the dream”)
  •           Even though he still has a physical reaction thinking about that moment, it wasn’t a reflection on the publisher – he still loves them and has a great relationship with them, but he quickly saw how he had too much energy for them and was driving them crazy with all of the things he wanted to do
  •           Hugh reminds people that, despite it looked like he knew what he was doing all along, he was terrified, clueless and making it up as he went along
  •           A look at www.authorearnings.com and Hugh’s motivation for always putting the reader and the writer first
  •           How, bookstores come third on Hugh’s list of priorities – writers first (because without them you couldn’t have readers), then readers second
  •           Hugh asks the question of why we’re not focusing on the right things, like how to make people love books more – such as these things shaped like books that we give to students in classrooms and inadvertently team them to hate.  (If it’s shaped like a book, it better be fun)
  •           How writers are always looking for excuses not to write, and how Hugh has to channel his fear of what might happen if he stops writing into looking towards working on projects that his readers and editors want
  •           Hugh’s favourite novel I, Zombie, his most non-commercial work which represents his attempt to write about 911, and his favourite writing, which is the book Peace in Amber (a book he still gets emotional about when he speaks of it)
  •           The manner by which Hugh took the opposite tack of anything that might seem logical, such as not telling people he was a writer and had a book available
  •           Hugh’s discomfort at promoting his own work and how he would rather just work on writing the next book
  •           Social media as being a great place to connect with your existing fans rather than trying to use it to find new ones
  •           The important role that agents have played in Hugh’s career, particularly since initially, it wasn’t something that he thought he needed. Hugh shares his respect for his agent Kristen Nelson Literary Agency and the amazing agents and partners who have guided his success and earned every penny along the way
  •           Hugh’s desire to see editors, cover artists, beta readers and all those unsung heroes whose efforts make books better, known and loved and celebrated (Example is an interview Hugh recently did with one of his cover artists, Jason Smith – [link to his blog post])
  •           How Agencies might, in the future, look like law firms. Imagine FreethyAndre and Howey.
  •           The importance to not run from labels, like “self-published author” – Hugh is proud to call himself a self-published author
  • How H.M. Ward continues to turn down multiple 7 figure offers from publishers because their marketing plans aren’t offering anything she hasn’t already built for herself
  • The role that NaNoWriMo has played in Hugh’s writing (and his thoughts on how an author who writes one novel a year might just be writing that novel in a single month)

As a postscript to the interview, Mark then calls out some of the key points that Hugh made during the conversation; in particular Hugh's take on marketing and how writing your next book or focusing on sharing information ABOUT writing it is far better than trying to push your book in front of everybody's face.


Episode 013 of the KWL Podcast (with Hugh Howey)

Direct download: KWL_EP019_HughHowey.mp3
Category:general -- posted at: 8:13am PST

KWL EP 018 - Moses Znaimer

KWL Director Mark Lefebvre interviews Moses Znaimer, co-founder and former head of CityTV, the first independent television station in Toronto, Canada, the current head of ZoomerMedia (Zoomer Magazine) and the author of The Zoomer Philosophy.

Mark and Moses discuss:

  •          How Moses rarely stops to look back because he is always on to looking at the next thing that he is working on
  •           The Zoomer Philosophy (his book) and the definition of what a Zoomer is
  •           How the Zoomer Philosophy fits in with the idea of living longer and better lives
  •           How the words old, senior, elder and mature provide discomfort and make people squirm
  •           Znaimer’s examination, through his essays at how Boomers, who sang songs like The Who’s “My Generation” with lyrics like “I hope I die before I get old” have suddenly found themselves at the age they originally mistrusted
  •           How the first group of people who coined the phrase “don’t trust anybody over 30” are now 60 years old
  •           How The Zoomer Philosophy was inspired by Hugh Hefner’s The Playboy Philosophy
  •           The serialization of The Zoomer Philosophy in the print magazine and in eBook format and how Moses is likely to continue writing the serialized essays until he dies
  •           Demolishing that old “women of a certain age” stereotype
  •           The appeal that long-standing celebrities who are “of a certain age” in their mastery of the professions they hold and the confidence they exude
  •           The concept that what was important about the Boomers is NOT that they were young but that they were the largest generation ever made
  •           The stat that 1000 Canadians turn 65 every day and will continue to do so for the next 20 years (that number is 10 times as large in the US)
  •           The way that the print articles from the magazine endure and how digital helps bring them back into focus for some readers (by collecting them together in a single, easy to consume delivery system)
  •           The challenge of trying to find a type of media that Moses hasn’t already been involved in
  •           How Moses draws inspiration daily from the environment around him
  •           Advice to writers on how it’s not the mechanics of the medium that makes the difference
  •           How you don’t learn broadcasting from going to broadcasting school, and the importance of living a life the best you can so that you end up with the type of life that gives you something to say
  •           The importance of accumulating a wide variety of life experience (reading or traveling – preferably both)

Mark then compares The Zoomer Philosophy to the fact that eBooks are also in their mid-forties and reflects on how we are still at the cusp of the eBook revolution. He applies these thoughts to the concept of writing and publishing being a long-term game.

Direct download: KWL_018_MosesZnaimer.mp3
Category:general -- posted at: 5:29am PST

Camille Mofidi, European Manager for Kobo Writing Life interviews Italian author Vieri Tommasi Candidi about his Who’s Jo Spatacchia? Series and the unique method by which he had released this in two languages with a regular and enhanced version for different audiences. 

During the conversation, Camille and Vieri discuss:


  • Developing projects along with talented artists
  •            The concept of Who Joe Spatacchia is and the inspiration and thoughts behind the creation of this character
  •           How Vieri has mixed the story with drawings and music in this interactive eBook as well as how he chose the music and the drawings to accompany the story
  •           How music and images could give a choreography and elevated atmosphere to the story allowing people to enjoy it on many levels
  •           The 7 episodes as well as the scheduled release plans of either 1 episode per month or even, perhaps 2 per month
  •           The fact that there are two versions per episode – one with music and the other without music (for those devices and eReaders that don’t have a way to play audio)
  •           The price point of those separate versions are 99 EUR for the version without music and 1.49 EUR for the version with music
  •           Vieri’s smart move of releasing the eBook in both Italian and English and the international stradegy
  •           The challenge of getting people to find your work as being something that supersedes the difficulty of actually writing and publishing your book
  •           A perspective of publishing in Italy being on the pioneering edge
  •           The managing of the rights for all of the markets this series of books are available in within both languages
  •           How Vieri has managed the promotion for this series in both Italian and English
  •           A wonderful compliment that Vieri received regarding his activities that have been moving the face of digital publishing forward


KWL Director Mark Lefebvre then talks about the recently launched Opening Up To Indie Authors campaign and the book launch which took place at the Kobo Booth at London Book Fair 2014.






Vieri’s Website:





The Who’s Jo Spatacchia? Series on Kobo





Opening Up To Indie Authors (Kobo Writing Life)





Kobo Listing for Opening up To Indie Authors eBook





The Open Up to Indie Authors Campaign





The Launch – From ALLi’s website





The Speech Orna Ross gave at the launch at the Kobo Booth at LBF 2014



Direct download: KWL_017_Vieri_Tommasi_Candidi.mp3
Category:general -- posted at: 7:00pm PST

KWL Director Mark Lefebvre and US Manager Christine Munroe were joined by NYT bestselling author, professional speaker, and entrepreneur Joanna Penn. Joanna is an invaluable resource for indie authors through her blog, The Creative Penn, and podcast of the same name. Listen in as Joanna shares insights about:

  • How Joanna began her journey as a fiction writer through NaNoWriMo in 2009.
  • Why she defines herself and fellow indie authors as entrepreneurs: "I define an entrepreneur as someone who creates something of value from their own head… these days, if you're writing fiction and you're self-publishing, and you are being a businessperson, then you are being an entrepreneur."
  • Other methods of earning income as an author: audio, print, and translation – and specifically how Joanna produced PENTECOST as an audiobook through ACX.
  • How publishing her eBooks in English through kobo.com helped her reach readers in 30 countries and counting.
  • Joanna's collaborative "give first" approach: if you give first, others will come back and give to you (which she calls "social karma"). Similarly, if you read others' books and review them, they will come back and review your books ("reading karma").
  • Why Pentecost is now permanently free – it is an easy way to draw readers into a funnel. This works best when you have many other books available. Joanna has seen an increase in sales of her other titles and sign-ups to her email list by using this strategy.
  • The breakdown of Joanna's eBook price strategy for her latest novel, DESECRATION: week one following the release, $2.99. One week later, increased to $4.99. In general, at the moment she prices eBooks at $2.99 for novellas, $4.99 for novels, $0.99 for short stories, and $5.99 for nonfiction.
  • How writing A THOUSAND FIENDISH ANGELS for Kobo (inspired by Dan Brown's INFERNO) enabled her write darker material and stop self-censoring, which helped her push her boundaries while writing DESECRATION.
  • The distinction between her two brands, J.F. Penn for fiction and Joanna Penn for nonfiction – including her amazing title that every author should read, HOW TO MARKET A BOOK. She only recommends establishing two author brands if it's necessary, which is true in her case so that she can target to these two distinct audiences.
  • Why she's a self-described "taphophile" - aka a "cemetery enthusiast."
  • How reading five books a week, and traveling to the places where her books are set, inspire Joanna's writing.
  • The best thing Joanna has learned as a writer: "It's all about the Compound Effect. Little things repeated every day over time are what makes the difference."

Joanna recently became a NYT and USA Today bestselling author with the boxed set DEADLY DOZEN, which features her novella ONE DAY IN BUDAPEST. Learn more about this amazing example of author collaboration on Joanna's blog post about this experience

Direct download: KWL_016_JoannaPenn.mp3
Category:general -- posted at: 9:56am PST

KWL EP 015 - Nathaniel Kressen

Christine Munroe interviews Brooklyn-based author Nathaniel Kressen, who took a truly unique approach to self-publishing his debut novel Concrete Fever and won over local independent booksellers along the way. Tune in to hear about:


  • Why Kressen decided to hand-craft hard copies of his novel, and the misadventures he encountered as he mastered the bookbinding process
  • What he learned by meeting Jenn Northington from WORD Bookstore, which helped him to become a favorite amongst local indie bookstores
  • The essential components of a one-sheet to give bookstores along with hard copies of your book: your contact information, ISBN, retail price, suggested discount (60%), number of copies in the box, number of copies in store that have not yet been sold, payment information, whether you are a local and available for events, image of the cover. Not helpful: a press packet trying to convince stores how great the novel is
  • Advice for getting your self-published book into bookstores: create a great product, and be respectful and professional of booksellers' time and needs
  • The scalability problem of binding your own book (and hand-painting each cover, in the case of Concrete Fever) when you also have a 9-to–5 job. Kressen eventually decided to outsource the printing to The Sheridan Press
  • Why eBooks haven't yet played a major role in Kressen's self-publishing journey — he has been focusing on making the book a "physical art object," then hand-selling it to independent bookstores
  • His writing group, the Greenpoint Writers Group 
  • How you can support your local bookstore by buying eBooks, through Kobo, and how Kressen is building upon his relationship with bookstores through this partnership


Kressen was featured on a recent KWL-sponsored ABA bookstore event – a panel discussion for self-published authors at Housing Works Bookstore Café – to which he added wonderful input from the indie author perspective. 


Additional links:





Direct download: KWL_015_Nathaniel_Kressen.mp3
Category:general -- posted at: 9:33am PST

KWL EP 014 - Melissa Yuan-Innes

Mark Lefebvre, KWL Director, interviews Melissa Yuan-Innes, author of the hot-selling Hope Sze Medical Mystery series about...


  • Melissa’s role as an emergency physician and the role this plays in helping develop her fiction and the character of Hope Sze
  • Melissa’s latest book, TERMINALLY ILL which is coming out February 1, 2014 (and is available for pre-order)
  • How the beloved yet frustrating city of Montreal is a prominent feature in her fiction
  • How Melissa manages to find time to write on top of her demanding day job (10 to 14 hour shifts) and her family life.
  • Melissa’s “secret weapon” otherwise known as her husband
  • The many pseudonyms Melissa uses for the different style of fiction that she writes (sci-fi/fantasy and non-fiction medical humour fiction) under Melissa Yuan-Innes, medical thrillers and mysteries written under Melissa Yi, medical romance written under Melissa Yin, children’s books under Melissa Yuan and the reasons behind that (and how it has changed since Melissa first started)
  • The unpredictability and wonderful escape factor as something that drew Melissa to science fiction
  • Melissa won second place in the Writers of the Future when she was in medical school
  • The importance and value of professional workshops, including the long term friendships that were forged at Writers of the Future, and the reason why Melissa has returned to Dean Wesley Smith and Kristine Kathryn Rusch’s professional workshops for over a decade
  • Some early mistakes that Melissa made when she first started writing and sending submissions to editors (and great tips she learned from Kristine at the pro workshops)
  • Some of the similarities and differences in the electronic age of writing and submitting and writing and publishing
  • Melissa’s amazing experience winning Kobo Writing Life’s Win your Cover contest (featuring the talented and dedicated cover designer Scarlett Rugers
  • Melissa’s traditionally published short story “Burning Beauty” which appears in the anthology Tesseracts Sixteen: Parnassus Unbound, and how writing short fiction can be a refreshing change from writing novel length works, and still be a way of getting a lot of your material in front of a diverse and broad reading audience
  • The CBC commissioned story written under Melissa Yi - No Air
  • Melissa’s yoga mystery story being published in Ellery Queen Mystery Magazine and how Dean Wesley Smith calls being published in a market like that being one of the best advertising tools for a writer
  • Melissa’s dark humour December 2013 release:  The Italian School for Assassins and the role that humour and dark humour plays in her life and in her writing.
  • Melissa’s advice to writers regarding persistence and humour


Mark Lefebvre then talks about the difference between trying to find time to write and making time to write, outlining a few strategies that authors who work day jobs sometimes employ when carving out time in their busy schedules to make time for writing.



Direct download: KWL_EP014.mp3
Category:general -- posted at: 10:11am PST

Camille Mofidi, European Manager for Kobo Writing Life interviewed three authors that Kobo sponsored for the 2013 Frankfurt Book Fair Author Walk of Fame Emily Bold, Kristie Cook and Hugh Howey.

This is the third in the series of three interviews and features international bestselling author Hugh Howey.  In the interview, Camille and Hugh discuss:

  • Hugh’s start into writing, the multi-faceted journey his life took, including being a ship’s captain
  • How Hugh was working as a bookseller when he started on the path of writing a book, publishing it, and then moving on to the next project writing the next book
  • Hugh’s perspective on the importance of joining a writing group; in particular the group he joined (the High Country Writers)
  • The critical role that revisions of that first draft play for a writer, whether you are self-publishing or want to send it to an agent or publisher
  • The role being a bookseller played in helping to inform Hugh about the realities of the publishing industry
  • Hugh’s belief that we should celebrate the fact that there are so many people out there able and willing to express themselves through literature like they do all other art forms
  • How Europe, often seen to be lagging behind the North American trends is, in Hugh’s opinion, actually progressing quite a bit more quickly than the U.S. in terms of accepting self-publishing
  • The meetups that Hugh participates in when he is traveling, as a way to connect directly with readers
  • How Hugh uses social media to make himself available and to interact with his readers and friends
  • How Kobo Writing Life has been a major avenue to international readers for Hugh’s eBooks
  • How Hugh sees the KWL interface as the cleanest and most user-friendly platform, presenting data in an interesting format, and how he tells the other platforms they should be copying what Kobo is doing
  • Hugh’s 7 week tour through Europe promoting the book, and his embrace of a hybrid approach (Hugh sold the print only rights to WOOL to Simon & Schuster)
  • The incredible innovation that several of Hugh’s publishers have demonstrated in promoting WOOL


Mark Lefebvre, Director of Kobo Writing Life, discusses a point that Hugh makes in the interview regarding patience and the strategy of continuing to work on your next book (rather than focusing all your time and attention worrying about your already published title or titles) -- he also references a recent blog post by Dean Wesley Smith entitled "The New World of Publishing: Some Perspectives of 2013" in which Smith notes the importance of building a career over decades rather than giving up after a few books and very little sales (or, as the case used to be with publishing, quitting after 50 rejections)



Other Links:

Hugh's website

Hugh's books at Kobo

The WOOL trilogy (WOOL, SHIFT & DUST)


Direct download: KWL_EP13.mp3
Category:general -- posted at: 8:53am PST