Kobo Writing Life Podcast

This episode, recorded in collaboration with the Northern Colorado Writers Conference, opens in a conversation with Rich Keller, Assistant Director and Electronics Media Manager of Northern Colorado Writers, as well as an author, editor and the publisher of Wooden Pants Publishing.

Rich talks about:

  • the use of humor in his writing and publishing and how specific humor can be for different audiences
  • the "Wooden Pants Readings" programming being used to help build this up
  • how Rich has learned more in the past three months than he did the entire other year
  • the difference between IngramSpark and CreateSpace and how Rich has been using each for print books
  • use of Embedded Fonts and TrueType Fonts in a print/POD file
  • the five year plan that Rich has set up to be doing writing and publishing full time and the importance of time and patience

The second part of this podcast features a panel conversation between Kelly Baugh, Carrie Visintainer and Mark Leslie (aka KWL Director Mark Lefebvre, with his author hat on)

Kelly Baugh, author of the new novel Miss You Once Again (Hot Chocolate Press) mentions:

  • The inspiration for Kelly's book that came through her grandmother
  • How Kelly had joined a write's group, spend a lot of time listening, and then attended the NCWC and started pitching the book idea
  • How Hot Chocolate Press picked up the book unexpectedly after Kelly had given up on it
  • The cookbook that this book inspired; particularly the manner by which Kelly's publisher kick-started the idea
  • How Kelly could have written a whole cookbook on desserts alone as part of this project

Carrie Visintainer, author of the upcoming book Wild Mama (Thought Catalog Books) discusses:

  • How her writer's group helped Carrie decided to combine her travel essays into a book about traveling with children
  • How, when the book was finished, instead of feeling excited, she felt like she wanted to puke due to the next steps involved
  • How the business plan or book proposal was as important as the manuscript itself
  • The manner by which her agent made the manuscript into a much better book
  • How closing one door can often open several other doors

Mark Leslie talks about:

  • How embracing both traditional publishing and self-publishing has, essentially doubled his writing income
  • Remembering that publishing is a business and that some books don't make economic sense for a publisher to produce; but that doesn't mean it won't make economic sense to self-publish
  • How publishers and agents are constantly scanning the bestseller lists for self-published titles in the same way that they read from the slush pile

At the end of the conversations, KWL Director Mark Lefebvre talks about how a fantastic book meant for traditional publishing can be applied in the new world of DIY publishing and spotlights Noah Lukeman's The First Five Pages.


Northern Colorado Writers

NCW Podcast - Episode #7 (Featuring Mark Lefebvre from Kobo)

NCW Podcast - Episode #9 (Authors Panel)

Wooden Pants Publishing

Hot Chocolate Press

Ingram Spark

Old Firehouse Books (local Fort Collins bookstore)

Direct download: KWL_EP033_NorthernColoradoWritersConference.mp3
Category:general -- posted at: 4:35am PDT

Director of Global Merchandising at Kobo, Nathan Maharaj interviews Dan Rubinstein, author of Born To Walk: The Transformative Power of A Pedestrian Act.

Nathan and Dan discuss:

  • ·         The fascinating manner by which we are pre-disposed to bipedalism
  • ·         How, when he travels, Nathan prefers walking to get to his destination rather than figure out foreign transit systems
  • ·         The physical, psychological and social implications of having pushed the walking activity out of our lives and how “sitting is the new smoking”
  • ·         Treadmill desks and how the experiment with that didn’t work so well for Dan. It was in the basement, thus dank and dark and without a window. Physically, it was okay, but Dan learned he was far more productive at his desk and would rather get the work done more efficiently to leave more room for walking.
  • ·         How it’s not just about walking, but also about the environment and the mind paying “effortless” attention to the surroundings, the serenity and the benefits
  • ·         The recent research on the relationship between walking and creativity and how they both evolved at the same time
  • ·         The manner by which we get together in groups and walk together; for protests, for celebrations and parades, for grieving, and more
  • ·         How people perceive neighbourhoods and locations differently when driving through in a car rather than walking by the exact same scene
  • ·         The phrase and sentiment of “walk more anywhere”
  • ·         The masked character Peatónito – the defender and protector of pedestrians in Mexico
  • ·         How the design of urban centers and our reliance on instant gratification seem to have channeled our focus onto the reliance of the car and less on walking

Kobo Writing Life Director Mark Lefebvre then speaks a bit about price points and global price-point strategy, outlining why it is important for authors to manually control all of the currencies they have edit access to rather than depending on the system to do the auto-conversion for them. He offers some advice based on the various differences in the dollar between US and other global currencies such as the Canadian and Australian dollars.

Mark also speaks about the fact that there isn’t a price cap of $9.99 to receive 70% via Kobo Writing Life. With no cap on the 70% royalty, authors can and should take advantage of creating more expensive digital box sets offering their customers a great value but earning the author a higher margin.



Born to Walk on Kobo

Born to walk website

ECW page for Born to Walk



Direct download: KWL_EP032_DanRubinstein.mp3
Category:general -- posted at: 7:45pm PDT