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Kobo Writing Life Podcast

The Kobo Writing Life Podcast brings you insights and inspiration for growing your self-publishing business. We feature interviews with bestselling authors and industry experts, who share practical advice you can use to improve your writing and sell more books. Hosted by the Kobo Writing Life team, you'll also get the latest news and updates about Kobo and the KWL platform. Self-publish today at

May 6, 2014

Camille Mofidi, European Manager for Kobo Writing Life interviews Italian author Vieri Tommasi Candidi about his Who’s Jo Spatacchia? Series and the unique method by which he had released this in two languages with a regular and enhanced version for different audiences. 

During the conversation, Camille and Vieri discuss:


  • Developing projects along with talented artists
  •            The concept of Who Joe Spatacchia is and the inspiration and thoughts behind the creation of this character
  •           How Vieri has mixed the story with drawings and music in this interactive eBook as well as how he chose the music and the drawings to accompany the story
  •           How music and images could give a choreography and elevated atmosphere to the story allowing people to enjoy it on many levels
  •           The 7 episodes as well as the scheduled release plans of either 1 episode per month or even, perhaps 2 per month
  •           The fact that there are two versions per episode – one with music and the other without music (for those devices and eReaders that don’t have a way to play audio)
  •           The price point of those separate versions are 99 EUR for the version without music and 1.49 EUR for the version with music
  •           Vieri’s smart move of releasing the eBook in both Italian and English and the international stradegy
  •           The challenge of getting people to find your work as being something that supersedes the difficulty of actually writing and publishing your book
  •           A perspective of publishing in Italy being on the pioneering edge
  •           The managing of the rights for all of the markets this series of books are available in within both languages
  •           How Vieri has managed the promotion for this series in both Italian and English
  •           A wonderful compliment that Vieri received regarding his activities that have been moving the face of digital publishing forward


KWL Director Mark Lefebvre then talks about the recently launched Opening Up To Indie Authors campaign and the book launch which took place at the Kobo Booth at London Book Fair 2014.






Vieri’s Website:



The Who’s Jo Spatacchia? Series on Kobo



Opening Up To Indie Authors (Kobo Writing Life)



Kobo Listing for Opening up To Indie Authors eBook



The Open Up to Indie Authors Campaign



The Launch – From ALLi’s website



The Speech Orna Ross gave at the launch at the Kobo Booth at LBF 2014