Tue, 26 May 2015
This episode, recorded in collaboration with the Northern Colorado Writers Conference, opens in a conversation with Rich Keller, Assistant Director and Electronics Media Manager of Northern Colorado Writers, as well as an author, editor and the publisher of Wooden Pants Publishing.
The second part of this podcast features a panel conversation between Kelly Baugh, Carrie Visintainer and Mark Leslie (aka KWL Director Mark Lefebvre, with his author hat on)
At the end of the conversations, KWL Director Mark Lefebvre talks about how a fantastic book meant for traditional publishing can be applied in the new world of DIY publishing and spotlights Noah Lukeman's The First Five Pages.
Mon, 4 May 2015
Director of Global Merchandising at Kobo, Nathan Maharaj interviews Dan Rubinstein, author of Born To Walk: The Transformative Power of A Pedestrian Act.
Nathan and Dan discuss:
Kobo Writing Life Director Mark Lefebvre then speaks a bit about price points and global price-point strategy, outlining why it is important for authors to manually control all of the currencies they have edit access to rather than depending on the system to do the auto-conversion for them. He offers some advice based on the various differences in the dollar between US and other global currencies such as the Canadian and Australian dollars.
Mark also speaks about the fact that there isn’t a price cap of $9.99 to receive 70% via Kobo Writing Life. With no cap on the 70% royalty, authors can and should take advantage of creating more expensive digital box sets offering their customers a great value but earning the author a higher margin.